deli logo


tortes and pies header

Knowledge and Passion

Chef Daniel Strackbein, owner of Rochester Deli, Inc. and Periwinkle’s Bakery on Broadway, LLC is a fully trained certified Chef and self taught baker who while working along side Pastry Chefs at some of the most prestigious clubs in Florida and Wisconsin developed a real passion for baking from scratch. With her father’s guidance spanning nearly two decades in the family business, Chef Dan’s daughter, Alicia, became the head baker and wedding cake consultant in the family Deli’s rapidly growing bakery division.

Periwinkle's Expansion

Inspired by the guidance of our loyal Rochester Deli customers, Periwinkle's Bakery on Broadway became a project of love and opened on October 18, 2013. An opportunity for expansion next door to the Deli allowed Alicia the ability to develop a brand of her own, in a kitchen of her own, with a baking team of her own, all with the loving support of her proud father.

The finest ingredients make the finest bakery

Our family recipes incorporate fresh, premium ingredients along with hard work and love to offer you the finest dessert selections. We hope you recognize the importance we place on quality and great customer service and allow us the opportunity to be your neighborhood baker. Please visit us at Rochester Deli on Broadway for our wide variety of bakery made just for you!

Contact Periwinkles Bakery

Phone: (262) 522-9888

dan and alicia

dan and alicia
143 W. Broadway ~ Historic Waukesha
Deli Orders: (262) 522-9611
Fax Orders: (262) 522-9612
Business Office (Catering): (262) 522-9613